Un rollo con todo
Mariachi Roll is a fusion concept that brings together Mexican and Asian cuisine, combining bold flavors with traditional sushi techniques to create an exciting and unexpected dining experience.
This project focused on a full brand redesign aimed at giving Mariachi Roll a unique and cohesive identity aligned with the entire customer journey — from the moment guests step into the restaurant to the presentation of each dish. The result was a fresh, memorable visual identity that enhanced the overall experience and reinforced the brand’s distinctive personality.