Paving the way for Innovation
ZTE Smartphones is a world leading mobile company with presence in over 160 countries and regions, known for bringing innovative, cutting-edge features, such as under-display cameras and high-refresh-rate screens to a wider market.
As Head Designer for ZTE México's social media channels, I led the visual direction and execution of the brand’s digital identity across multiple platforms, ensuring consistency, clarity and creativity in every piece.
I was responsible for developing recurring weekly content, up to 30 pieces per month. Ensuring a consistent, creative and locally relevant expression of a global brand.
